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This web site beverlycastleacademy.org states the following, "Lunch and More Extra Curricular Activities." We noticed that the website also stated " Every child needs the right start." It also said " That is why the teachers at The Castle have the knowledge and commitment to be the very best. We offer age appropriate exceptional curriculum in a nurturing, enriching environment located near home in the Beverly Neighborhood. The Castle has been the leader in providing early childhood education in the Beverly neighborhood and is now celebrating its 50th academic year. Please call 773 239-2299 to schedule a tour." The header had The Beverly Castle Academy of Early Education as the highest ranking optimized keyword. It is followed by The Castle, The Beverly Castle, and Chicago which isn't as ranked as highly as The Beverly Castle Academy of Early Education. The next words beverlycastleacademy.org used was preschools in Beverly. chicago preschools was included but might not be understood by search parsers.